Ayoba and MusicTime® have announced their partnership to bring free “music listening” to ayoba users, with the launch of a new feature in the ayoba app, ‘MusicTime in ayoba.’
MusicTime® in ayoba or MTiA is live in South Africa, Nigeria, Ghana, Cameroon, Rwanda, Uganda, Congo Brazzaville, Guinee, Guinee Bissau, Sudan, and Afghanistan.
Each territory offers users free access to 10 playlists with 20 songs in each. In addition, the app has a new mini player that allows users to listen to music while they chat with no interruption.
Playlists are curated specifically for each territory, and always include music from the region as well.
An important feature of MTiA is the ability to listen to music with no data costs. Ayoba is zero-rated for data in most of its markets via its partnership with MTN allowing MTN users to listen to a limited amount of music with no data costs.
The MusicTime® channels also include editorial content, music video clips and artist polls. A major feature will be channels in partnership with artists, such as the newly launched Sark Nation channel, featuring top Ghanaian rapper, Sarkodie, currently available across Africa.
