The Syinix mascot, Mr. Fox, might soon be changing his green hoodie for a royal blue shirt as the firm becomes Leicester City Football Club’s official partner of home appliances.
The football club, most recent first-time champions, were the heroes of the fairytale season that defied all the odds as they lifted the Premier League trophy in 2016.
LCFC returned to the Premier League in 2014, one year later Syinix was launched. Since then, the reinvented team and Syinix have both been on a “meteoric rise.”
Justin Liu, General Sales Manager of Syinix said, “Syinix is an ambitious undertaking aimed to deliver a smart and better life to our consumers in emerging markets. LCFC is a real challenger in the world of football. We were very impressed with their progress and have identified them as a great ambassador to help convey our ambition to a larger audience.”
Harj Hir, Head of Partnerships at Leicester City, speaking on the development stated, “We are thrilled to welcome Syinix to Leicester City as an official partner. It’s great to have such an innovative brand on board, and we look forward to working with them over the next four seasons.”
